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Showing posts from April, 2009

Cost Per Action: Product Review

Something that some of you may never have heard of is called "Cost Per Action", CPA for short. Cost Per Action or CPA (sometimes known as Pay Per Action or PPA) is an online advertising pricing model, where the advertiser pays for each specified action (a purchase, a form submission, and so on) linked to the advertisement. Direct response advertisers consider CPA the optimal way to buy online advertising, as an advertiser only pays for the ad when the desired action has occurred. An action can be a product being purchased, a form being filled, etc. (The desired action to be performed is determined by the advertiser.) -Google runs a CPA program called DoubleClick -Ebay offers CPA Advertising within its AdContext system and there are many other companies who are using CPA and more and more companies are getting involved. So you are instantly skeptical because you are web savvy right? You have a right to be skeptical, but CPA is a legitimate source of income and has been in exi...

Email Writing Secrets: Product Review

Product: Email Writing Secrets "Email Writing Secrets" is a downloadable guide to writing effective emails that will generate a response. What we liked about this product: -Well organized, well written, straight forward, no fluff -builds on time honoured and proven marketing techniques in the print world and adapts to email use -Provides the basics of what needs to be included in email marketing to get results everything from the best subject lines to use, how to talk to the reader, offers that work, offers that don't work, the best words to use, the best formatting to use, the kind of content that gets readers to take action. -includes website addresses of some popular tools for email marketing -techniques suggested are applicable for marketing any type of product or service -emphasis of Email Writing Secrets is to help you get better results from your email marketing with concrete, easy to follow and implement strategies. Product Summary: At $17 we find "Email Writ...

Tweet Virus: Product Review

"Tweet Virus" is a guide to using Twitter and a step-by-step guide to getting 1200 Followers in 10 days. I will admit, until about 6 months ago I couldn't understand what all the fuss was about Twitter. It seemed like a huge waste of time to me, and something that people under 20 did who were bored and had too much time on their hands. I've since changed my opinion. I think Twitter has evolved into a useful business application for promoting products, services, branding and stayin in contact with customers and prospects. We bought and downloaded the "Tweet Virus product and put it to the test. Here's what we liked about Tweet Virus: -Extremely easy to read and to follow. -Very informative and explanatory to someone who has no idea what Twitter is or how to use it. -Goes from basics to the meat of the matter, the "Virus" code that the author recommends. No it's not a malicious virus, it's completely legit and quite clever - used for increasin...

Mastering Roboform: Product Review

A Video Tutorial Guide called "Mastering Roboform" was released this month. Roboform is a handy software tool for managing passwords, filling out forms and essentially organizing your online life. For those not familiar with Roboform it is a brilliant software program that allows you to easily save passwords, save data for forms, set passwords for multiple account sign ins and set security on your passwords too. This product review is not about Roboform itself - that program ROCKS - this review is about a new step-by-step guide that was released called "Mastering Roboform." The guide includes video tutorials to help you make the most of Roboform. We've been using RoboForm for years - love it- we also liked this video guide to show others how to use Roboform effectively. Important Note: You will want to get both Roboform and "Mastering Roboform" if you: -complete online surveys or contests -you have Member accounts at Social Networking Sites, Blogs, Or ...

Product Reviews: The Beginning

We are a home based business and have been using the Internet to generate a full time income since the early 90's. We've found tools, products and strategies that work and many that are a complete waste of time and money. We want to save you time and money by reviewing products, gadgets and ebooks on this site so you learn from our experience. We will give you the straight goods on what we think so you can make the best decision before you buy some of these products that are marketed so extensively.